Abdulaziz Al-shamsan, Executive Director General Customer Experience & Corp. Comm.

Abdulaziz Al-shamsan

Executive Director General Customer Experience & Corp. Comm.

Ministry of Human Resources & Social Development

Location
Saudi Arabia - Riyadh
Education
Master's degree, master of Business admiration
Experience
25 years, 3 Months

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Work Experience

Total years of experience :25 years, 3 Months

Executive Director General Customer Experience & Corp. Comm. at Ministry of Human Resources & Social Development
  • Saudi Arabia - Riyadh
  • My current job since May 2019

Manage the Customer Care Department to Develop channels of service delivery and communication between the Ministry and its customers. Manage customer complaints effectively, and Develop governance mechanisms with branches.

I am supervising the operation of the Ministry's call centers to Implement and control customer service quality standards. Design and develop solutions for call center systems. Prepare performance reports, develop work mechanisms, and resolve complaints.

Manage the Corporate Communication Department to Unify the media and marketing efforts for all branches of the Ministry. Interaction with intellectual, public, and media activities of popular echo.

Manage the Customer Experience Department and setup strategy and plans. Manage customer experiences inside and outside the Ministry. Engineering customer trips and procedures. Develop and innovate services according to customer needs.

Manage the Quality and Performance Department and design Customer satisfaction survey on service quality and impact measurement. Design questionnaires and research on the level of services. Ensure the quality of services provided and direct initiatives to improve performance.

General Manager Digital Transformation at Saudi Telecom Channels Co.
  • Saudi Arabia - Riyadh
  • September 2017 to May 2019

- Leading multi-disciplinary agile teams, including external partners, in the delivery of new digital services or the iteration of existing ones.
- Developing full business cases and budgeting in order to ensure more effective services and deliver cost savings.
- Conducting customer and product discovery to understand user needs.
- Providing direction and support to service owners.
- Conducting customer and product discovery to understand user needs.
- Providing direction and support to service owners.
- Assessing internal services suitability for digital transformation and rigorously prioritizing involvement by customer or cost saving benefit.
- Providing direction and support to those managing internal transformation projects.

General Manager Consumer Categories at Sale Advanced Co.
  • Saudi Arabia - Riyadh
  • December 2013 to September 2017

Sale Co. is the retail & Distribution arm of Saudi Telecom Company. I handle the Marketing Activities for All Products. Responsible of the products life cycle & P&L of the category. My role puts me in the front line dealing with Sales, finance, Planning, supply chain, distribution, and other related departments. My duty is to plan for the product launch and make sure successful marketing Mix. Monitor pricing, profit & loss trends, and take necessary action.
In addition, i manage a team of 14 Employees. All category managers & assistant category managers. i am also active and participating in different projects that takes place in the company.

General Manager at Ministry of Labor/HRDF
  • Saudi Arabia - Riyadh
  • January 2013 to December 2013

• Develop Media Strategy, and PR activities.
• Manage Operational activities of the media center such as Editorial, Public relation, Media relation, production, Events.
• Manage Government Relation with other government and private sector (G2G & G2B) from a PR point of view.
• Develop PR & Events Calendar for MOL.
• Brand Communications.
• Initiate Social Media strategy and manage digital platform for MOL.
• Other cross-functional team activities.

Director of marketing communications & PR – ALJAWAL at Saudi Telecom Company
  • Saudi Arabia - Riyadh
  • May 2005 to January 2013

• Developing plans and strategies for marketing and advertisement campaigns.
• Supervising both marketing communication and public relations departments.
• Work closely with the marketing managers to develop creative and integrated programs to support product introduction, services offering, new technology and thought leadership.
• Establish processes to generate steady volume of press releases and promote within the appropriate channels.
• Managing public relations events and exhibitions.
• Representing the company in the media (press conferences, TV and radio interviews.. etc.)
• Overseeing youth and sports sponsorships in order to improve company image.
Marketing Communications Manager (mobile sector)
• Creating and implementing a plan of strategic external communications directed towards company clients and the general public.
• Keeping company employees informed of company events or updates, service opportunities, and upcoming product releases.
• Screening and selecting most suitable advertisement agencies.
• Performing reviews and adjustments to the creative inputs from these ad agencies.
• Execution of advertisement campaigns.
• Performing quality check on the execution process.
• Evaluation of advertisement campaigns by conducting Return on Investment (ROI) and product analysis reports.
• Managing the production of marketing materials, including leaflets, posters, and newsletters.

Projects Department Manager at Arabian Internet & Communication Services Company
  • Saudi Arabia
  • October 2003 to May 2005

ARABIAN INTERNET & COMMUNICATION SERVICES COMPANY (awalnet) is the biggest internet and "managed services" provider in Saudi Arabia.

Project's department manager

after working on over than 200 project's including more than 1000 ADSL lines, leased lines, ATM, and frame relay circuits I was assigned to handle projects department. My duties include a lot of planning, reporting, strategic decision making.

Member of the "CA" development team

The corporate associate "CA" project is a CRM system awalnet was implementing at that time, this system in its plan to change the work process into completely electronic process. I was one of the team members working in the early stages of the development.


Corporate support coordinator

In telecommunications, companies tend to establish physical connection between their branches such as leased line and frame relay connectivity.
My job was to handle all connectivity process, follow up, and projects closing.
I was part of most operations daily activities, coordination with telecom companies, solving technical issues, connectivity setup, and coordination with customers.

Support engineer

I started with the company as a technical support for corporate and consumer. My job was to physically connect customers to the network (internet/intranet).

Technical team Manager at FAISAL I. BIN SULTAN TRADING EST.
  • Saudi Arabia - Riyadh
  • January 2002 to October 2003

faislal I. bin sultan est. is a private business provides network solutions, maintenance, and consultation.

Network engineer

My work includes networking, maintenance, marketing, and web development.
.

GENERAL MANAGER at PC RULES
  • Saudi Arabia - Riyadh
  • January 1998 to October 1999

Specialized in technology retail business selling and maintain PC's, Laptops, and providing network solutions for both corporate and consumer.

GENERAL MANAGER

My job was to provide every kind of technical support and information for customers, dealing with daily activities by managing my staff to deliver the best quality. It was a challenging business at that time since the internet was newly introduced to the market. We had to guide customers and increase awareness of the evolving technology. I had to initiate marketing plan, execute, and report the progress.

GENERAL SUPERVISOR at SAMODAH EST TRADING & CONTRACTING
  • Saudi Arabia - Riyadh
  • January 1996 to January 1997

This firm is engaged in wholesale and retail of food products, especially meat and poultry items. The activities include catering for various governments and private customers. The average employment of this firm is about 50 people.


GENERAL SUPERVISOR

Carrying out the daily supervision of the firms activities and follow up of all the branches of the firm, supervision of the salesmen and assessing their productivity, in charge of negotiating with customers and finalizing contracts with them, negotiating and making final agreements with the firms suppliers. The responsibilities also include carting out the financial and administrative affairs of the firm including handling all the needed procedures of the different related government departments.

Education

Master's degree, master of Business admiration
  • at University Of Strathclyde
  • June 2022
Higher diploma, ELECTRONIC ENGINEERING
  • at SPOKANE COMMUNITY COLLEGE
  • December 2001

Spokane community college is a very well known college in Washington State. I gain allot of knowledge and experience studding there. My time in this college was very helpful to me understanding and seeing new technology.

Diploma, INDUSTRIAL ELECTRONICS TECHNOLOGY
  • at COLLEGE OF TECHNOLOGY
  • January 1996

During my study in college of technology I participate in many lap work and projects, also I had several classes on PC and microcomputer technology.

Specialties & Skills

Marketing Communications
Advertising
Branding Campaigns
Marketing
Team Management
 VERY GOOD ENGLISH LANGUAGE (SPEAKING,READING,WRITING)
NEURO-LINGUSTIC PROGRAMMING NLP DIPLOMA.
Managment
PMP Project Managment Course
Production of more than 100 campaigns for ALJAWAL-STC
Part of STC restructuring project 2008.
Project Manager for the new STC corporate identity 2008.
Production of 2 corporate campaign & new identity for ALJAWAL-STC.
Influencing strategies

Languages

English
Intermediate
Arabic
Expert

Memberships

SMEI
  • Active Member
  • February 2014

Training and Certifications

Marketing Strategy (Training)
Training Institute:
INSEAD, France
Influencing skills & strategies (Training)
Training Institute:
Ashridge, UK
CRM workshop, France 2007 (Training)
Training Institute:
Nice, France
Advertising (Training)
Training Institute:
STC Training Center
Leadership development seminar (Training)
Training Institute:
Riyadh
Essential of Leadership Program (Training)
Training Institute:
London Business School, UK
Communication, Assertiveness and Negotiation Skills (Training)
Training Institute:
STC Training Center
Performance through People (Training)
Training Institute:
Ashridge, UK
Integrated Market communication in the telecom industry (Training)
Training Institute:
STC Training Center
Performance management (Training)
Training Institute:
STC Training Center
Marketing in a deregulated and competitive Telecom industry (Training)
Training Institute:
STC Training Center