Sales Manager
UNISTAR for energy saving lighting
Total years of experience :17 years, 1 Months
Responsible for sales department " B2C, B2B, B2G" etc.
•Develop seasonal sales promotions line with key annual promotional events & ensure proper implementation across sales channel
•Scan & market research for new sales channels to enlarge existing list of merchants and widen the distribution network & suppliers
•Provide detailed & accurate sales analysis forecast sales targets and assist management in making well-informed business decisions
•Following up on outstand accounts receivable & maintaining approved credit limits for individual traders in accordance with policies
•Manage sales incentive programs to ensure sales achievements are recognized through career progression or monetary accolade
•Provide Sales team with tools, scripts, and other relevant content guide their interaction with a prospective client
•Monitor the overall performance of sales to ensure seamless operations through quick processing of transactions
•Reaching the targets and goals set for areas
•Foster a competitive collaborative team environment
•Developing sales strategies and setting targets
•Monitoring team's performance and motivating them to reach targets
Set sales objectives for our brands Royal, Atlantic, Simfer, Levon and measure performance against targets
•Responsible for sell all our home appliances product like TVs, Cookers, Water heaters, Ovens, Kitchen appliances, Water dispenser, Irons, Vacuum cleaner, Heaters and etc.
•Develop seasonal sales promotions line with key annual promotional events & ensure proper implementation across sales channel
•Scan and research the market for new sales channels to enlarge existing list of merchants and widen the distribution network
•Provide detailed & accurate sales analysis forecast sales targets and assist management in making well-informed business decisions
•Following up on outstand accounts receivable & maintaining approved credit limits for individual traders in accordance with policies
•Manage sales incentive programs to ensure sales achievements are recognized through career progression or monetary accolade
•Provide Sales team with tools, scripts, and other relevant content guide their interaction with a prospective client
•Monitor the overall performance of sales to ensure seamless operations through quick processing of transactions
•Reaching the targets and goals set for areas
•Foster a competitive yet collaborative team environment
•Developing sales strategies and setting targets
•Monitoring team's performance and motivating them to reach targets
Develop sales plans for lab supplies business unit to achieve sales targets
•Maintains effective relationship with all retailers and wholesalers by conducting customer visit with sales team and area managers
•Assign sales staff in overall Egypt
•Review weekly visit report of sales staff & area managers
•Provide technical guidance and support to sales team & area managers
•Provide technical guidance and support to retailers and wholesalers
•Oversee our distributors about ( visits - coverage - pricing - availability - tracker sell throu value for all retailers and wholesalers )
•Review orders for retailers & wholesalers and approve all purchasing requests before submission
•Subtract forecasting for every quarter and every year about ( Sell-in vs Sell-through vs Sell-out)
•Participate for choice best prices for our products and make Re-pricing if we need that based on competitors price & market feedback
•Calculate all achievements for our employees and send KPIs monthly report to HR & Financial Accounts department
• Responsible for sell all our home appliances product like TVs, Air conditioners, Ovens, Built-in, Kitchen appliances, Microwaves, Water dispenser, Irons, Vacuum cleaner, Fans, Heaters etc.
• Responsible for home appliance commercial department SDA & MDA
• Responsible for domestic electronics department ( Ultra & I cook )
• Responsible for chains sector like Carrefour about availability our products and increase sellout
• Resolving contractual and commercial problems
• Offering direction and instruction
• Achieving growth and hitting sales targets by successfully managing the sales team
• Designing and implementing a strategic sales plan that expands company’s customer base and ensure it’s strong presence
• Objectives setting, coaching and performance monitoring of Team Leaders and sales representatives
• Subtract forecasting for every quarter and every year about ( Sell-in vs Sell-out)
Understand Market dynamics (markets needs and trends) in close relationship with the Market research team and the regions
•Identify channel participants (wholesalers) and their strategic position in the channel
•Ensure product availability and visibility for strategic channels/wholesalers
•Make Support, coaching to Area Mangers & Field Force
•Make Export from Lenovo server and correct errors data before sent it to my manager
•Established and improved and maintained relationships with all Wholesales & Retailers
•Responsible for TLs in my region (to achieve highest number overall our Competitions)
•Responsible for Wholesale Accounts in overall Egypt (Merchandising, Training, increasing sellout & Sell-throu)
•Follow up with distributors through branch managers to discuss about ( Sell-throu & Availability ) in our outlets
•Attending weekly meeting with our team leaders to discuss about (Market Share, sell-thru tracker, feedback, competitors activity)
•Attending weekly meeting with my direct manager to discuss about (Market Share, sell-thru tracker, feedback, competitors activity)
•Calculate all achievements for our employees and send KPI monthly report to HR & Financial Accounts department
•Collect quarterly achievement for all Wholesalers & Retailers and calculate his incentives based on our programs criteria and send it to our distributors individually
Make Support, coaching and audit on my team
•Make Export and correct errors from Lenovo server to my team before sent it to my manager
•Designing, developing, and implementing marketing and sales campaign.
•Established and improved client's communications and maintained ongoing relationships
•Responsible to Make Market Research and get feedback.
•Responsible For 261 outlets (Merchandising, Training, increasing sellout &weekly Data sellout.).
•Follow all Reps to achieve highest number all over Lenovo Competitions.
•Following up, 10 Reps from Nile Engineering Company, Agent Lenovo.
•Make weekly meeting with my team to discuss (Market Share, Feedback, Competitors activity )
•Attending weekly meeting with channel manager to discuss(Market Share, Feedback, competitors activity)
•Trainer for my team work (Soft skills & Marketing Strategy)
Make Support, coaching and audit on my team
•Designing, developing, and implementing marketing and sales campaign.
•Established and improved client's communications and maintained ongoing relationships
•Responsible to Make Market Research and get feedback.
•Responsible For 55 outlets (Merchandising, Training, increasing sellout &weekly Data sellout.).
•Following up, 5 Reps from i2 & RAYA Company, Agents Nokia.
•Attend weekly meeting with our team to discuss (Market Share, Feedback, Competitors activity )
•Excellent user for ERP system "E-Leader" on NOKIA
Achieved the largest percentage of sales of competition after first month of working.
•Selling products and accessories to match customer needs (Etisalat lines, Mobiles, Bundles&….etc)
•Promoting company products and accessories to customers by using new ideas to market products
•Keeping up-to-date knowledge about company products, services, and sales skills.
•Providing excellent customer service.
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