senior Global Marketing Lead ( Associate Director)
JULPHAR
Total years of experience :31 years, 10 Months
Senior Global Marketing Lead for 5 franchises
Reporting to CEO: Wound Healing, MEBO, Antibiotics, Biotechnology,
ICU&CCU.
Wound Healing, Cosmetics, Derma, Generics specializes and control & MEBO
Franchise.
Accountable for developing, planning, implementing & monitoring all marketing strategic plans, markets operations & business
plans in the GCC, Middle East, Asia, Latin-America, East-Europe & Africa aiming to support the sales of the Group Units.
Responsible for all marketing activities, advertisement campaigns, strategic promotion plans and counter-act competitors while
managing the marketing team of 25 comprising product & sales managers. Demonstrated abilities in managing Wound Healing
Alaa Fathy Abdel-Halim Atia | Page 2
as (MEBO, Dressings, Scar Specific, and Devices), Derma, Antibiotics, Cardio, Biotech, Diabetic, Oncology, Cosmetic, Allergy, ICU
&CCU, Generic brands and Medical Devices Lines.
manager marketing and sale
a Thesis in Re- Engineering of Organizations & Right-Sizing for Operations
dubai caqmpus
courses: Certificate in Project Management, 2006 * Chartered Marketer FCIM in Medical Marketing from CIM-UK, 2004 * Certificate in Clinical Studies; Advanced Research & Analysis