Elango M, Vice President

Elango M

Vice President

Interface Communications/Draftfcb Ulka Advertising

Location
India
Education
Master's degree, Marketing (MBA)
Experience
33 years, 3 Months

Share My Profile

Block User


Work Experience

Total years of experience :33 years, 3 Months

Vice President at Interface Communications/Draftfcb Ulka Advertising
  • India - Chennai
  • My current job since July 2009

Leading and managing the business unit - the Chennai operations of Interface Communications and the Draftfcb Ulka Group. Responsible for profitability and growth of business, team health and client relationships.

Senior Brand Strategy Director at RK Swamy BBDO
  • India
  • February 2004 to July 2009

Planning and managing all advertising needs of a group of clients. Managing a team of executives and managers. Prospecting for new business in the market. Supporting other offices in Kolkatta, Bangalore and Hyderabad in strategic planning and new business pitches.

Account Director at Rediffusion - Dentsu Young & Rubicam
  • India - Chennai
  • November 2001 to January 2004

Managing a team of executives in delivering quality advertising solutions to clients - including recruting, training, motivating the team.
Be responsible for profitability and business growth.
Planning and supervising the execution of ad campaigns and jobs for clients, using all available agency and external resources - in all media.

Account Director at J Walter Thompson (JWT/HTA)
  • India - Chennai
  • March 2000 to November 2001

Managing a team of executives in delivering quality advertising solutions to clients - including recruting, training, motivating the team.
Be responsible for profitability and business growth.
Planning and supervising the execution of ad campaigns and jobs for clients, using all available agency and external resources - in all media.

Account Manager at Network Advertising
  • India - Chennai
  • January 1999 to March 2000

Managing a team of executives in delivering quality advertising solutions to clients.
Planning and supervising the execution of ad campaigns and jobs for clients, using all available agency and external resources - in all media.

Account Manager at FCB Ulka Advertising
  • India - Chennai
  • April 1996 to December 1998

Managing a team of executives in delivering quality advertising solutions to clients.
Planning and supervising the execution of ad campaigns and jobs for clients, using all available agency and external resources - in all media.

Account Supervisor at McCann Erickson
  • India - Chennai
  • May 1995 to April 1996

Servicing a set of clients for all their advertising needs.
Managing a small team of executives.
Executing ad campaigns and jobs for clients, using all available agency and external resources.

Account Supervisor at FCB Ulka Advertising
  • India - Chennai
  • March 1992 to May 1995

Servicing a set of clients for all their advertising needs.
Managing a small team of executives.
Executing ad campaigns and jobs for clients, using all available agency and external resources.

Account Executive at Madras Advertising Company
  • India - Chennai
  • March 1991 to February 1992

Servicing a set of clients for all their advertising needs.
Executing ad campaigns and jobs for clients, using all available agency and external resources.

Education

Master's degree, Marketing (MBA)
  • at Madurai Kamaraj University
  • February 1991

An MBA, specialising in Marketing. It's a full time, 2-year, residential course run by the Department of Managemnt Studies. Papers included Sales & Distribution Management, Advertising & Promotions, Marketing Research, Organisational Behaviour, Financial Managemnt, Operations Research, Managemnt Information Systems and so on.

Bachelor's degree, English Literature (BA)
  • at Loyola College
  • March 1989

Besides Literature and Language, I had also done credit courses on Journalism and Film Appreciation during the bachelors education.

High school or equivalent, Sciences & Maths
  • at Sainik School
  • March 1986

Senior School Certificate (SSC) under the 10+2 scheme, under CBSE.

Bayt Tests

Management Skills Test
Score 78%

Specialties & Skills

Brand Messaging
Proven Leadership Skills
New Business Development
Team Building
Microsoft PowerPoint
MS Office (Word, Powerpoint and Exel)
MS Outlook & Outlook Express
Lotus Notes for email
Brand Planning using various proprietory tools

Languages

English
Expert
Hindi
Beginner
Tamil
Expert

Memberships

Advertising Club Madras
  • Executive Committee member
  • April 1992

Training and Certifications

RMP (Certificate)
Date Attended:
June 2011
Valid Until:
June 2011

Hobbies

  • Christian Spirituality; teaching
    I teach Sunday School at my church. I serve as a Substitute Teaching Leader at a Bible study group (BSF). I lecture at Business Schools on branding & advertising.