Consultant: Marketing of Innovation | B2B, Industrial, ETO | Oil, Gas, Power Gen, Aerospace, Automat
Business Exploration
Total years of experience :27 years, 8 Months
Since 2009 I work with CEOs and Business Owners concerned about their sales.
I coach them and their organizations on go to market and organization re-engineering initiatives.
My ideas helped SMBs avoid the Power Generation Industry crash and move to the Aerospace, doubling their revenues from 50 to 100 MM$/year; Medium sized OEMs change their after-sales business model improving their orders by 30% and Multinationals reduce their order management costs by 20%.
I left GE in 2009 after 12 years of increasing responsibilities from Design Engineer to Marketing Manager for the Upstream Oil & Gas business. I have lead international industrial projects valued up to 100 MM$, managed the team that put under control the GE Oil & Gas portfolio of projects worth 2B$/y, created supply-demand market models that predicted the 2009 Crisis 2 years in advance.
Key Markets:
Aerospace, Power Generation, Oil & Gas, Automation
Key functional areas:
Sales, Marketing, After-Market, Project Management, Engineering
Soft-skills:
• Innovation Management: e.g. Disruptive innovation, TRIZ, Lean Startup, MVP, Agile, SCRUM
• Go to market best practices: e.g. SPIN Selling, Consultative sales, Crossing the Chasm, Blue Ocean, etc.
• Change Management best practices: e.g. Six Sigma, Project Management, Agile/Scrum.
• Information Technology: e.g. Azure Machine Learning, Python, Anaconda, Jupiter notebooks, Power BI, BO, Transact-SQL, LAMP: PHP, MySQL, JavaScript, HTML, VBA, Access, Minitab, Sigma XL, FORTRAN.
Hard-skills:
• Know-how of turbo-machinery technology, industrial processes, market fundamentals, people.
• Hands on ability to perform advanced industrial data analysis, software coding, KPIs design.
Strategic Marketing Manager
Six sigma Black Belt OTR
Project Manager - Turbomachinery
R&D Design Engineer
Master of Business Administration. SDA BOCCONI is ranked # 6 among MBA in Europe, and #1 in Italy. The Master had someoptional courses: I took a further specialization, following the course on strategic use of Information Systems, covering IS design and deployment, BPR methodologies and key supporting business technologies.
Master in Science in Aeronautical Engineering, with a specialization in Aeronautical Structures. Thesis on FEM analysis of composite structures (static and buckling) Other main topics: Turbomachinery, Aeroelasticity, On board systems
