ليلى عرب, Digital Marketing Executive

ليلى عرب

Digital Marketing Executive

Wojooh - Chalhoub Group

البلد
المملكة العربية السعودية - جدة
التعليم
دبلوم, Digital Marketing: Customer Engagement, Social Media, Planning, & Analytics.
الخبرات
10 years, 0 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :10 years, 0 أشهر

Digital Marketing Executive في Wojooh - Chalhoub Group
  • المملكة العربية السعودية - جدة
  • أشغل هذه الوظيفة منذ سبتمبر 2018

- Marketing Executive at Faces Beauty Retail in KSA
- Create Social Media campaigns
- Drive e-commerce traffic
- Arrange monthly Flagship store events and activities
- Customer relationship management. Management of loyalty program, and CRM campaigns.
- Event coverage on Faces social Media

Owner في Aquarius Beachwear
  • المملكة العربية السعودية - جدة
  • أشغل هذه الوظيفة منذ أبريل 2017

Aquarius Beachwear is a brand that sells summer/beach attire.

Social Media Account Executive في LIVEmena
  • المملكة العربية السعودية - جدة
  • أشغل هذه الوظيفة منذ يناير 2018

- Creating content for a brands’ social media pages.
-Developing social media marketing (strategies).
- Data analysis and generating reports.

Account Executive في Lenzo
  • المملكة العربية السعودية - جدة
  • سبتمبر 2015 إلى سبتمبر 2016

*Project management of client’s marketing (brand activation) campaigns.
*Client servicing and managing accounts through planning, budgeting, team and resource management, analyzing data, and generating reports.
*Managing and creating activities for marketing purposes and brand awareness.
*Monitoring activation projects for quality control, risk assessment, and risk management.

Teacher في Building Blocks Private School
  • المملكة العربية السعودية - جدة
  • فبراير 2014 إلى يوليو 2015

• Taught different subjects in English • Conducted lesson plans • Designed didgital scrapbooks • Evaluated students’ performance and monitored students’ progress • Helped in organizing school events • Implemented behavior modification techniques • Developed and devised several teaching techniques

Trainee and research assistant في Wesaal Development Centre
  • المملكة العربية السعودية - جدة
  • مارس 2011 إلى يونيو 2011

• Conducted research on consumer behavior.
• Participated in an organizational development project
• Participated in research on increasing employee and customer satisfaction.

الخلفية التعليمية

دبلوم, Digital Marketing: Customer Engagement, Social Media, Planning, & Analytics.
  • في Columbia University in the City of New York
  • يناير 2019

- Lectures. -Digital Marketing Strategies assignments. -Simulation for Social Media Marketing for a Suitcase brand. -Simulation for Search Engine Optimization and Email marketing for a Camera Brand. -Webinars and live discussions

دبلوم, Digital Marketing for growth and profitability
  • في Imperial College London
  • فبراير 2017

An intensive 3 day crash course on the essentials, benefit, and how to use Digital marketing for growth and profitability.

ماجستير, Psychology
  • في Middlesex University
  • أكتوبر 2013
بكالوريوس, Psychology
  • في Effat University
  • يونيو 2011

Graduated after completing 145 hours of different general and major courses. And an Internship at Wesaal development centre as part of my dissertation, which concerns consumer behavior.

Specialties & Skills

Communication
Microsoft Office
Microsoft PowerPoint
Organizational Development
Science
Psychology
Mac and Windows
Research
Project Management (brand activations)
SPSS (statistical package for the social sciences) for data analysis in research.
Advertising (Content Creation)
Entrepreneurship
Client servicing

اللغات

الانجليزية
متمرّس
العربية
متمرّس

التدريب و الشهادات

Performance Management (الشهادة)
تاريخ الدورة:
November 2014

الهوايات

  • Reading
  • Tennis
  • Learning new skills and languages
  • Exercising
  • Research
  • Travelling
  • Organizing and planning events
  • Nutrition
  • Fashion