Deputy Director of communication and advertising
Tunisie Telecom
Total des années d'expérience :24 years, 0 Mois
- Brand Keeper of brand Tunisie Telecom
- Development of operational marketing strategy
- Design, implementation and supervision of all operations BTL trademarks Tunisie Telecom and Elissa
Le Moteur SA is a Car dealer : Fiat, Hyundai, Iveco, Mercedes-Benz and Mitsubishi
- Responsible for all the communication operations
- Support of brands managers in setting annual targets and monitoring the progress
- Research, analysis and monitoring of market data: financial, technological, demographic ...
-Analysis of market reactions
-Publication of periodic reports of activities.
Kalima is a :
- written communication Agency
- PR agency : Management of press and public relations
Achievements :
-written communication :
- Editing the first consumer magazine in Tunisia: 'Bien être'
- In-house newsletters (Henkel, Tunisair, Med Media ...)
- Delegation of European Union in Tunisia content publication's
- Press & public relations :
- Organization of press meetings as : press dinners, round tables, conferences, conference-cruise... in Tunisia and abroad on behalf of : ATB, SFBT, Ulysses Hyper Distribution, TTE-Onetech, Delegation of European Union in Tunisia, Henkel Tunisia, Henkel KGaA, Nestle, LG electronics office, France Telecom, Dubai International Film Festival, Emaar (Dubai Holding), Malaysian Ministry of Tourism, Grandi Navi Veloci, Renault, Burn, Procter & Gamble ...
Event communication:
Organization of events, seminars, symposia, festivals, conferences, music festival, festivals ... on behalf of the Delegation of the European Commission to Tunisia, Renault Algeria, ATB, Orangina, 'the nights of Alhambra' festival 2005, Boga, the municipality the city of Tunis.
FCA! / Impact group (Publicis Tunisia)
Portofolio : Food, consumer goods and high tech
Achievement:
- Media: media planning radio-TV, print and outdoors/ media buying radio-TV, print and outdoors / media research advertiser versus competitive / media recommendations and advice
- Market study : El Wassit / Henkel Consumer Magazine / Delegation of the European Union in Tunisia (4 bids)
- Requests for proposal : Consumer magazine, International Congress of the Delegation of the European Union in Tunisia, Tuna El Manar, UIB, Tunisair, Tunisie Telecom
FCA! / Impact Group (Publicis Tunisia)
Portofolio : health care and body care, High tech, consumer goods and food
Med Media / Impact Group (Publicis Tunisia)
Media research advertiser versus competitive
Media recommendations and advice
Med Media / Impact Group (Publici Tunisia)
- Investments monitoring advertiser versus competitive
- Media investments evaluation avdertiseer versus competitive
Quantitative methods applied to the management and economics
Bachelor of Economics and Management Section