mohamed zayed, Account Manager

mohamed zayed

Account Manager

Scope Advertising and communication

Location
Egypt - Cairo
Education
Diploma, Marketing
Experience
17 years, 4 Months

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Work Experience

Total years of experience :17 years, 4 Months

Account Manager at Scope Advertising and communication
  • Egypt - Cairo
  • My current job since March 2012

- Meeting and liaising with clients to discuss and identify their advertising requirements.
- Working with agency colleagues to devise an advertising campaign that meets the client's brief and budget.
- Working with the account director to brief media and creative, and assisting with the formulation of marketing strategies.
- Liaising with, and acting as the link between, the client and advertising agency by maintaining regular contact with both, ensuring that communication flows effectively.
- Negotiating with clients and agency staff about the details of campaigns
- Presenting creative work to clients for approval or modification.
- Handling budgets, managing campaign costs and invoicing clients.
- Monitoring the effectiveness of campaigns.
- Undertaking administration tasks.
- Arranging and attending meetings.
- Making 'pitches', along with other agency staff, to try to win new business for the agency.
- Exhibitions and fairs.
- Organizing conferences and promotions and product launches.
- Securing and booking a suitable venue or location.
- Coordinating venue management, caterers, stand designers, contractors and equipment hire.
- Identifying and securing speakers or special guests.
- Planning room layouts and the entertainment program, scheduling workshops and demonstrations.
- Coordinating staffing requirements and staff briefings.
- Selling sponsorship/stand/exhibition space to potential exhibitors/partners.
- Liaising with marketing and PR colleagues to promote the event.
- Liaising with clients and designers to create a brand for the event and organizing the production of tickets, posters, catalogs and sales brochures.
- Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly
- Overseeing the dismantling and removal of the event and clearing the venue efficiently;
- Post-event evaluation(including data entry and analysis and producing reports for event stakeholders)

Sales Representative at ICFI - International Company for food industries - Cook Door
  • Egypt - Cairo
  • January 2012 to March 2012

Responsible for sales activities and one of the cofounders of the catering department, which provides catering services for corporate sector

assistant producer for TV and radio ads at TBWA\EGYPT
  • Egypt - Cairo
  • April 2006 to March 2011

** Schedule the completion of media related projects including, but not limited to video production, audio recording & editing.

** process payments, deposits, pay bills, generate invoices, double check entry, expense reports

** Purchasing (office supplies, production supplies), filing & maintaining files.

** Communicating on a daily or even hourly basis with production managers, directors, staff and agents to ensure everything is prepared for filming.

** Planning, organizing and arranging the movement of cast, crew, equipment and supplies to the various filming locations.

** Responding to problems and issues as they develop during the filming of the project and anticipating and solving any issues with regards to equipment, personnel or supplies before they become problematic.

** Troubleshooting issues with regards to contracts, script revisions, understanding of agreements as well as resolving conflicts in a productive and acceptable manner for all involved.

** Receiving expense disbursement and Issues related to Vendor Payment.

** Coordinate all logistics and arrangements for the shoot.

*** Ensuring that specific items are provided for cast and crew as requested.

Education

Diploma, Marketing
  • at The American University in Cairo
  • December 2012

Certificate of achievement in sales and marketing, the American University in Cairo, in which I have studied: - Principles of marketing. - Professional selling skills. - Consumer behavior. Certificate of foundation in marketing, the American University in Cairo, in which I have studied: - Contemporary management. - Marketing Research. Career Certificate in Marketing, The American University in Cairo, in which I am studding: - IMC, Integrated Marketing Communication. - Strategic marketing. - Direct Marketing and E-Marketing - Branding and product management

Bachelor's degree,
  • at Ain shams University
  • June 2010

Specialties & Skills

Planning
MS Office Automation
Marketing
Marketing Mix

Languages

English
Expert