Manager, Digital Services
IHM Aurangabad
Total years of experience :11 years, 3 Months
The profile responsibility includes creating all-round digital marketing strategy for IHM Aurangabad with branding & lead generation as primary goals.
Currently, I handle website maintenance, social media marketing (including live streaming), and email marketing for the institute.
Generated 500 leads (per lead value is $25, 400) using organic methods with each lead valued at $6000.
I have also executed and manager the online recruitment process of IHM-A through their official website.
The role involves following responsibilities:
1. Promote each department of the organization and their weekly, monthly and yearly initiatives by conducting organic and paid campaign for the department.
2. Increase interaction with citizens using multiple social media platforms (Facebook, Twitter, YouTube).
3. Spread awareness about all the initiatives and events by the organization.
4. Conducted live Social Media coverage of Social "Pune Smart City" initiative launched by Hon. Prime Minister of India (Shri. Narendra Modi).
Ranked the event hashtag as number one on Twitter on the day of the event.
5. Won the "Order of Merit" award for "Social Media Initiative of the year" (Smart Cities for 2016).
6. Conducted live social media coverage of Municipal elections 2017 and earned praise & positive feedback from citizens.
7. Run and manage the community beta testers which is comprised of citizens. All new app, website features are tested by beta testers before being released for citizens.
1. Helped company website achieve top spot in its domain (education and training) ahead of authoritative and established websites.
2.Perform SEO, Social and Content Audit of existing web properties of ImaginXP.
3. Plan, executed and analysed complete digital marketing strategy from scratch to outrank better and well established brands.
4. Perform competitor analysis (SEO and Content)
5. Social Media posting for end user engagement and promotion of training programs and workshops (for individuals and corporate).
Managing and writing content for client websites and do online marketing of it.
Also a part of core team of the company for drafting company policies related to employees
The job profile includes responsibilities such as writing gadget review, fresh articles from scratch, press releases, proof-reading, copy-editing, running and managing company's blog.
The profile required curating latest happenings in tech industry. Writing analytical content for company bllog
Course : Bachelors of Technology ( Computer Science) Year Of Passing: 2009 Institution/ College: M.I.T College, Aurangabad University/ Board: Babasaheb Ambedkar University Percentage Of Marks: 64% Class: First class
B.Tech (CSE) 2009 Marathwada Institute Of Technology, Aurangabad Dr.Ambedkar University 63.00 First Class
H.S.C. 2001 Maulana Azad College, Aurangabad H.S.C. Pune Board with First Class (74%)
S.S.C. 1999 St.Xavier's English High School, Aurangabad S.S.C. Pune Board with First Class (73%)
