Process Executive
Cognizant - India
Total years of experience :2 years, 10 Months
• Analysing campaign requirements in order to identify key areas of improvement with the Ad content.
• Conducted thorough research on industry related topics resulting in ideas for clear and effective marketing messages.
• Submitted work to the Quality Analyst team for new input as well as illustrate ideas on improving Ad content.
• Made Recommendations to improve Ad ranking with a focus on customer acquisition and re-engagement.
• Analysing campaign requirements in order to identify key areas of improvement with the Ad content.
• Conducted thorough research on industry related topics resulting in ideas for clear and effective marketing messages.
• Submitted work to the Quality Analyst team for new input as well as illustrate ideas on improving Ad content.
• Made Recommendations to improve Ad ranking with a focus on customer acquisition and re-engagement.
• Tasked to develop and refine existing marketing materials in order to create awareness and development of business growth.
• Improved and maintained social media and website content resulting in increased online engagement, SEO and website traffic.
• Influenced and encouraged prospective clients to consider services offered by participating at events and expos.
• Follow up and maintain professional and effective communication with customers.
• Acquired skills and abilities on handling projects single - handedly as well as a team member.
• Assisted in pre - event preparation and on the day support as required by event officer such as venue setup, welcoming and documentation of visitors, distribution of publicity materials and providing relevant event information.
• Supported and contributed to the events by engaging in the activities alongside participants resulting in positive, entertaining and enthusiastic atmosphere.
• Tasked with researching and identifying potential prospects within the New Delhi region.
• Generated and influenced potential leads through cold calling by following proactive sales script.
• Scheduled appointments for the sales team to meet prospective clients.
• Follow up and maintain professional and effective communication with customers.
• Acquired selling and negotiation skills through constant interaction with clients.
• Managed and promoted property listings through 3rd party agents, online advertisement, as well as social media platforms such as Facebook.
• Researched online sources (blogs and forums) and in-house databases to acquire potential clients.
• Accompanied potential buyers during visits and inspections of property whilst advising and convincing them the suitability and value of homes they are visiting.
• Prepared proposals and assisted in Business Development when desired such as contacting, e-mailing and attend client meetings.
• Supported the asset management tasks as well as maintained contact with market participants such as agents, investors, developers and advisers.
• Acquired knowledge on various investment properties.
