Regional Account Executive
ROI ME
Total years of experience :17 years, 9 Months
Clients Handled - Henkel, Phillips, Abbott, BinSina, Friesland, Fonterra, HSBC, Lambweston, Magic Planet, Nestle (Oman), Ulker, Wild Wadi Waterpark
Managed portfolio of key accounts that generated $450k annually. Built positive relationships with clients, gathered competitive intelligence and assisted in business-development initiatives. Also in charge of maintaining a strong sales pipeline, account management and lead generation.
• Develop ideas, strategies and unusual & catchy concepts for the clients' featured products
• Forecasting and tracking key account metrics and keeping up to date with market trend and competitor activity.
• Conducted focus groups and other market research, gleaning insights into consumer behavior and preferences to ensure accurate targeting of advertising campaigns.
• Developed campaign-management tools (e.g., creative briefs, proposal templates, estimate forms and project-tracking spreadsheets) that improved flow of communication and elevated client satisfaction.
• Coordinate with the whole editorial, media, production team, external suppliers and accounting department to make sure that the client's requirements are delivered accurately and on time
• Formulated campaign strategies to join multinationals to work together and executed a well organized ATL and BTL campaign (eg. BinSina & Wild Wadi Waterpark, Nestle Progress & Toys r Us)
List of few clients that were handled during the tenure- MasterCard, Henkel, Barbican, Suhail Bahwan, TRA, Lulu, Sultan Center
• Recognized for winning new business by engaging clients in the consultative, brainstorming process followed by the delivery of compelling multimedia presentations.
• Provided creative vision, design concept and assisted in developing media advertising campaigns for the prestigious longest greeting card ‘Cards of Oman’, displayed on the occasion of 38th National Day of Oman and for the first 3D hologram event ‘Expressions’ held on the occasion of 39th National Day of Oman.
• Ideated, planned and prepared the budget for the first Hot Air Balloon event ‘Floating Expressions’ held on the occasion of 40th National Day of Oman and the 2011 Mega event, “Undiscovered treasure of Oman” held across the entire capital city of Oman. Also, conceptualized and developed all relating print material designs for the event.
Developed graphics, rough sketches and layouts for product illustrations, company logos, and Internet websites.
Designed complex graphics and animation, using independent judgment and creativity.
Created two-dimensional and three-dimensional images depicting objects in motion or illustrating a process, using computer animation or modeling programs.
Developed briefings, brochures, multimedia presentations, web pages, promotional products, technical illustrations, and computer artwork for use in products, technical manuals, literature, newsletters and slide shows.
