General Manager
Promorak Advertising
Total years of experience :24 years, 1 Months
Joined UDE as BD Director, UDE us involved in all kind of developments from construction to Internal Decoration for medium to large Projects Exceeding 20 millions dirhams, and its one of the oldest and prestigest companies in RAK, Using my Previous experience my work involved developing the business and striking deals to improve the projects and their quality including following up to handover and project planning and execution including but not limited to:
1-managing different departments such as customer relation, design and creative, production and installation to ensure the job is handed perfectly throughout the full customer experience with our company.
2- the execution of signboards and light boxes using the latest technology (EL and LED).
3- Executing shop drawing and elevation plans on wood or gypsum SS or any material to achieve the desired look
4- cost estimation for ACP cladding panels, sinages, CNC and Laser work per Meter or Hour or Project
5- site visit and follow up with both clients and our company to ensure timely execution with the clients
6- setting departmental budgets and supervising teams for the different jobs required.
Alfa bulletin Boards is a well-recognized company in RAK in outdoor and Digital media.
Being the Sales Manager of an advertising company that own 60 % of outdoor media in RAK and acquiring outdoor spots in Dubai along with the new Online division my job includes but not limited to
- Managing all digital sales (cash in) including but not limited to online banners, email direct marketing, e-newsletters, mobile, SMS, b2b solutions, widgets/ applications, microsites and creative solutions.
- Strike regular sales deals major respectable brands as Land Mark Group, Lals Group, Lulu and RAK Mall, along with other respectable companies like Al Hamra Construction and Al Hamra Real Estate and RAK Properties to be able to acquire most of the region respectable Clientele for our Advertising Inventory
- Optimizing Search Engine Optimization and Search Engine Marketing for our clients website to give them higher Impression rates to increase the website CPM
- Responsible of making yearly budgets and targets and upcoming strategies based on what difficulties we face.
- Building / Managing / Training a team of sales and support staff to attain the set sales targets
- Currently we are trying to expand in Dubai by striking deals with Al Marai Dairy Products and Sas Media World in Saudia Arabia for building long and short term contracts.
- Draft MOU’s and Contracts for regular Sales Deal
- Reviewing Proposals and Insertion Orders for accuracy and completeness
- Campaign analysis and optimization to ensure campaigns deliver the best CTR across the network
- Reconciling Campaigns delivery in DFP small business with the booked impressions in QuickBooks
- Strategically determining the most valuable and effective utilization of all Media inventory
• Consultancy for launching TV Channels for Arab Television Network
• Managed the Interactive Department as a New Business Unit for the Group
• Launching Interactive formats for Nickelodeon TV which is opening soon
• Launched Shoofttv.com website and created a fully automated WEB 2 TV process flow to make the first unique User Generated Content TV channel
• Launched and managed shooftv.com as a UGC website and working on the marketing of the monthly competitions held at that website
• Breaking News Business Model for News Papers (Details Confidential)
• In all managing an executing all 5 TV channel for Interactive revenue streams (Software and Hardware) to create an unique and un-matched revenue opportunities to increase the companies Net Growth.
• Directing, monitoring and coordinating, multiple departments, evaluations and process plans, to guarantee optimum productivity in accordance with daily / monthly schedules.
• Developed the business model and included new revenue streams from CREDIT Cards, and SCARTCH Cards.
• Designed Sales packages and subscription models to guarantee stable flow of revenue to face the current credit crunch.
• Preparing monthly reports on maintenance budgets and recurring costs. Executing internal audits to monitor levels of operational readiness procedures, and Reporting that directly to the Managing Director monthly and the board members quarter yearly.
-/Duration Highlights
• Since date of join business have increased 15% from all MBC interactive business model at the end of 2008
• Set 2009 full budget and Capex to achieve even 10% more onto what is achieved for the past year and another 5% from cutting down on expense costs.
Moved back to Showtime for even more strategic role by carrying out the following tasks:
• Provide input to the company to take critical decisions.
• Develop strategies to win potential business opportunities.
• Implement Projects & lay infrastructure where applicable
• Manage internal processing of proposals / and frequently contribute to technical and non-technical portions of the proposals.
• Keeping abreast of issues affecting Media & Television Market and collecting competitor intelligence.
• Contract negotiation.
(The reason no details of what exactly was carried in showtime was not mentioned for confidentiality)
Taking more responsibilities by Managing both TXT TV & ChatCom TV, Managing the implementation side of all aspects of interactive services, from service provision to mobile downloadable content to on-air branding of the channel, TXT TV FZ LLC is an official service provider for all KSA (Mobily, STC) premium numbers generating more than 11 million messages in 2006 alone, along with all SMS 2 TV application development & implementation, all service provision aspects is managed by myself.
Details Available Upon Request
Details Available Upon Request
