Founder And Creative Director
Shiar Design & Services
Total years of experience :15 years, 4 Months
• Utilized and continue to cultivate the local and international talent pool of content creators, designers, marketing specialists... therefore, allowing Shiar to offer you the benefits of hiring a creative agency with both local and international experience.
• Responsible for key accounts to date
• Managed online, print, TV and multi-platform regional, national and international campaigns for our clients
• Expert at maintaining relations with corporate clients.
• Rebranded companies and governmental brands across Oman.
• Responsible for rebranding Zawaya Group and proposing their new visual language . Zawaya elevated beyond other real estate companies evolving to one of the best real estate developers.
• Built a creative team starting with 5, now up to 12 creative professionals.
• Managed Zawaya online, print and multi-platform campaigns
• Saved 25K annually through expert maintenance and relations with contractors, securing favorable rates with several suppliers, printers, photo/videographers and media.
• Implemented project management tools such as Trello and Asana to improve work organization and complete 97% projects within deadlines
• Reviewing and meticulously approving designs, artwork, photography and graphics developed by staff members. • Working with the creative teams to develop ideas into creative concepts that meet our client's vision and mission while maintaining consistency and quality. • Direct Meetings with clients to have an effective briefing process ensuring that the assigned and delegated creative members understand the brief. • Coordinating activities with client servicing department, account managers and marketing department to determine how to best represent a concept visually with detailed budgets and required timelines. • Producing and presenting multiple concepts and rationales to clients. • Ensuring that the clients' desired message and image is conveyed to consumers through closely working with copywriters and photographers. • Actively held brainstorming sessions with staff members and provided training sessions for new creative interns when needed. • Suggesting production methods that best fit our clients' budget and overall look and feel.
• In charge of all design (print, web and collateral) required for internal /external communication
• Meeting with clients and third party agencies to deliver projects that meet client needs
• Supervised the design team throughout minor and major projects
• Managed the creative briefing process to insure the design team delivers best creative materials and products
• Managed and owned brand guidelines to ensure all vendors and internal audiences follow them and update them as necessary
• Worked closely with Copywriters to develop effective messaging and creative execution of projects related to layout and concept
• Proactively recommended creative communications for marketing purposes
• Development of internal communications schemes
• Successfully reviewed on daily basis third party agency material and suggested improvements as needed example event agencies, advertising agencies etc.
• Support the development of brand strategies and marketing plans across the organization
• Successfully maintained brand integrity across advertising materials and all other internal and external communication
• Support day-to-day progress of the brand’s services marketing, planning and execution
• Aided in developing brand identity and related messaging to help inform the creative process
• Creatively designed presentations that targeted client and the organizations need
• Actively worked on organizing internal and external events
• Responsible for creating monthly advertisements and concepts for the campaigns related to the company’s industry
• Directed photo shoot sessions to update image libraries that promote the company’s image and services
• Prepare weekly progress reports covering all jobs being undertaken at any point
• Identifying any delays or issues and actively held problem solving sessions
• Successfully updated averda’s brand guidelines
• Worked closely with the managing director and communications team to set the marketing and communications strategies
• Worked closely with photographers and printers
• Organized brainstorming sessions with the marketing and design team
• Follow up on the design process from idea development, implementation and production
• Executed successful print and web ads that promoted the company’s industry
• Edited and designed internal and external copies of new announcements and projects
• Organized daily press and media clippings
• Implemented the concept of Eco-friendly in the design process which met the organizations set missions and goals
• Created design themes for internal and external events sponsored by the company
I have worked with (PPO) in the American University of Science and Technology for two years and have been in control of designing and creating promotional materials for the exhibitions scheduled by the faculties of the university.
Designing logos, posters, flyer, banners, invitations, brochures, and creating the exhibition layout.
Worked closely with printers
Support communications manager to respond to sponsorship requests.
Worked closely with communications manager to organize the university's annual commencement ceremony.
- Received a scholarship during academic years (2007-2010) - Awarded first place in Spread minds T-shirt design Competition - Privileged to work as general assistant in the Arts and design department - Been recommended to work as a graphic designer in the American University of Science and Technology Communications department, printing and press office section - Graduated with Honors on Dean's honors list
