Sales & Marketing Manager
Green Thumb General Trading L.L.C.
Total years of experience :26 years, 5 Months
• Starting the planning’s and operations of the new company by own.
• Purchase of Products, Visiting Shows and Seminars to select and finalise new products and new agencies.
• Recruitment of division staffs, sales, administration, logistics etc.
• Looking after the overall operation of the company. (Purchasing, Sales & Marketing, Staff recruiting, Logistics etc.)
• Conducting meetings and making new agreements with all supermarket & hypermarket groups, in vendor listing, product listing etc.
• Daily meeting with sales team to follow up on the daily work schedule and evaluate progress.
• Staff training.
• Recruitment of new sales and retail staffs
• Day to day running and operation of the stores.
• Working closely with the visual merchandisers.
• Selection of the products for export and finalising the deal.
• Purchase and allotment of vehicles.
• Activating ATL and BTL marketing activities.
• Traveling overseas to work closely with the importers.
• Controlling the overall operations related to sales and marketing
• Prepare Sales Targets and Promotional Budget for the whole year.
• Sourcing New Brands & Products to add into Product Portfolio.
• Establish & negotiates CDAs within company’s policies & budget.
• Preparing monthly promotional plans for both Modern & Traditional Trades.
• Conduct quarterly Business Review with all the Key customers.
• Monitor warehouse stock levels to avoid shortage or excessive stocking.
• Overseeing the recruitment of new sales staff.
• Controlling the overall operations related to sales and marketing
• Prepare Sales Targets and Promotional Budget for the whole year.
• Sourcing New Brands & Products to add into Product Portfolio.
• Establish & negotiates CDAs within company’s policies & budget.
• Preparing monthly promotional plans for both Modern & Traditional Trades.
• Conduct quarterly Business Review with all the Key customers.
• Monitor warehouse stock levels to avoid shortage or excessive stocking.
• Overseeing the recruitment of new sales staff.
Managing and Developing all Key Accounts by developing business programs supported with performance. Handling entire Key Accounts team in Dubai. Make business review with key customers. Plan promotions according to the customer promo calendar. Developing account specific standards for merchandising, range, promotions, pricing & equipment. Establish & negotiates CDAs within company’s policies & budget and monitor performance and compliance to CDAs, taking corrective action where appropriate. Maintaining a physical presence in the field to reinforce the account strategy, in-store execution & adherence to agreements.
Handle an international brand Cadbury for NTDE. Implementing of sales programs for the Northern Emirates Area. Overseeing & monitoring the distribution of consumables & service support to the existing accounts. Ensuring good & strong relationship with clients & generating new accounts, target achievement.
Maintain customer database. Monitor market trends. Gather market and customer information. Troubleshoot in matters of documentation, delivery and service. Check quantities of goods on display and in stock. Increase sales volume.
Source new suppliers. Achieve growth in margin and sales. Identify trends and new product opportunities. Quality assurance. To make market survey and analysis.
Bachelor of Commerce (BCom) Calicut University Subjects Included: Marketing, Banking, Accounting, Economics, Management Accounting and Language
Finished schooling from New Indian School Dubai