Manager Sales Institutions
International Industries Limited
Total years of experience :17 years, 8 Months
• Identify Institutional Buyers (Prime, Secondary & Byproducts) locally & internationally and their requirements.
• Coordination with Mills & Customers to enhance relations for better prospect of company and maintain minimum stock-level.
• Efficiently utilized the B2B and Marketing acumen to make IIL recognized in both the international (like in Korea, Thailand, U.A.E., & India) and local markets with limited budgets.
• Look continuously for areas to control cost and make our product price-effective in the market.
• Managing and implementing the business plan, sales and marketing plans to meet the targets and vision for the region.
• Responsibility for Business Development and Total Business Operation including: P & L, Portfolio Management and Key Accounts Management for local as well as export-customers of Prime and Byproducts.
• Identify new potential customers, either local or international, to accommodate additional fore-casted production.
• Sales Planning & Forecasting to make annual increase of 10-15%.
• Coordination with Mills & Customers to enhance relations for better prospect of company.
• Conduct Research/Survey for more Customer-Production satisfaction.
• Continuously look for areas to control cost and make our product price-effective in the market.
• Handling consumer insight research for brands to increase its share by 5-8%
• Keeping track of shop branding activities, merchandising & retail promotional schemes
• Product development to reduce cost by 6-10% and respective payable.
• Study and analyze agency presentation, negotiate rates, retainer fees and time commitment, their scope and expertise and short listing them.
• Study targeted demographics, consumer buying behavior, social classes, types of A, B, C class stores and their brand placement.
• Managing material requirements to increase sales by 5-10%
• Conduct training of field force for related products to have good impact on running A.T.L. & B.T.L. activities.
• Handling consumer insight research for brands to increase its share by 5-8%
• Sales Planning & Forecasting to make annual increase of 5-10%
• Coordination with Mills & Customers to enhance relations for better prospect of company,
• Manage Institutional Product and provide new avenues
• Conduct Research/Survey for more Customer-Production satisfaction
• Visited International Exhibitions in China & India.
• Part of team that develop Watermark paper for O.U.P.
• Customer Service,
• Coordination with International Buyers, and
• Sampling and costing to make offer attractive, etc.