Vera Lefebvre, Project Manager - Content and Communications Executive

Vera Lefebvre

Project Manager - Content and Communications Executive

Integration Marketing and Communications

Lieu
Liban - Beyrouth
Éducation
Baccalauréat, Economics
Expérience
13 years, 9 Mois

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Expériences professionnelles

Total des années d'expérience :13 years, 9 Mois

Project Manager - Content and Communications Executive à Integration Marketing and Communications
  • Liban - Beyrouth
  • Je travaille ici depuis août 2012

Content and Communications Management:
- Manage the art direction, development and launch campaign of the new website and company ID. www.integration-imc.com
- Product management of BRANDxp: a syndicated research that measures and ranks the 200 most dynamic brands in the market based on their marketing performance (www.brandxps.com).
- Handle the company’s communication initiatives: Seasons’ greetings(www.integration-imc.com/season ), anniversary celebrations (www.integration-imc.com/20) and knowledge publications such as white papers, brochures and fact sheets explaining the tools and processes.
- Create and monitor the company’s digital presence across the various social media channels.
- Handle the company’s marketing and public relations initiatives: plan the company’s international presence in seminars and conferences, prepare press releases, draft and design publications.
- Organize seminars and participate to international conferences.
- Monitor and improve the e-learning suite of tools via the content management system.

Commercial responsibility:
- Meet with allies to discuss forecast and manage the sales pipeline.
- Prepare an action plan along with relevant case studies and customized material to support the commercial process.
- Meet with the directors to plan the company’s sales and development targets and brainstorm on new initiatives.
- Train the new business associates and allies on the company’s system and process to establish automation at the licensee’s end.
- Insure the company’s policies and regulations, with regards to the tools and products, are well respected among alliances and sister companies.

Freelance Backstage and Exhibitions Manager – International Events à Mireille Dagher Fashion House
  • Liban - Beyrouth
  • Je travaille ici depuis janvier 2013

Fashion Shows: Rome-Italy
- Establish the look and feel of the runway.
- Manage the Models’ image (Hair, Make-up, and various catwalk appearances).
- Plan, set up and manage the backstage (hair, make-up, fitting stations, models and assisting staff).
- Work with site managers and event planners to ensure on-time catwalk appearance and a smooth show.

Exhibitions: Paris-France
- Set up and establish visibility of the stand.
- Assist with on-site sales and PR initiatives.
- Work with the event/site managers to ensure a successful presence at the exhibition along the pre-arranged agreements.

Owner - Manager à Velles Group
  • Liban
  • août 2010 à avril 2013

- Plan, organize and coordinate events and weddings.
- Handle the group’s external relations with suppliers, customers and clients.
- Manage a portfolio of one hundred and fifty promoters during various activities within malls, supermarkets and seminars.
- Handle hostesses and on-site coordination during events.
- Coordinate with various suppliers and venues to ensure proper timing and follow up on events and weddings.

Project Manager à Integration Marketing and Communications
  • Liban
  • novembre 2011 à juillet 2012

- Manage and deliver MCA projects for multinational clients in FMCG, services, durables and other sectors.
- Assist senior project managers in several missions of which: Scoping of MCA projects, coordination with clients in launching and managing field work, preparation of audit deliverables, ongoing work on internal research projects and on improvement of tools and software.

Supply planner à Transmed SAL
  • Liban
  • novembre 2010 à novembre 2010

• Maintain the right stock level for P&G brands
• Establish a realistic forecast for these brands
• Follow up on orders as for their shipment status and on time arrival

Éducation

Baccalauréat, Economics
  • à Universite Saint Joseph - USJ
  • juin 2010

Focus on marketing, finance, accounting, microeconomics, macroeconomics with a mathematical and a statistical overview of the economy

Etudes secondaires ou équivalent, Sociology and Economics
  • à College Saints Coeurs Ain Najm
  • juin 2007

Lebanese Baccalaureate in Sociology and Economics

Specialties & Skills

Project Management
Microsoft Office
Customer Service
Teamwork
Marketing
Customer Business Development
E-Learning
Fieldwork
Project Management
Exhibition Management
Research
Negotiation
Public Relations

Langues

Arabe
Expert
Anglais
Expert
Français
Expert
Espagnol
Débutant

Formation et Diplômes

Internship (Formation)
Institut de formation:
Banque Libano Francaise
Date de la formation:
June 2009

Loisirs

  • Scouts
    Chief and active member in the “Guides Du Liban” association since 2001.